INTERNET FOR EVERY BUSINESS
Since the ancient times human beings have been looking for means to reach as many people as possible, as quickly as possible. INTERNET is a blessing to that effect. Startups and small businesses have highly benefited in terms of public exposure and large scale information disbursement.
Though internet services have been in India for a considerable period now, but due to illiteracy and financial constraints, a good online presence has been out of the reach for many professionals and small businesses.This is the reason why India is lagging behind in the global entrepreneurial race. Online identity makes you recognizable in the market and among the corporate counterparts. This is quintessential to any business, which was missing earlier.
India with it’s large population, larger ideas, and even larger dreams, was lagging behind. What made that happen? Well, a lot reasons, but the major ones are limited benefits of higher education and hence knowledge, tight-roped financial resources, scarcity of a proficient work force that can work in technical fields which include highly skilled programmers, content writers, visualizers and graphic designers. There are a lot of Indian companies with ideas that have the potential to become industry leaders. Unfortunately, many of such great startups are forced to shut down because they are unable to reach their target audience. In today’s world consumers seek information from the internet about every product and service that they require. A deficient online identity or absence of a website can prove to be a fatal mistake for any business, especially the ones who are growing.
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