10 DO’S AND DON’TS FOR YOUR BRAND’S FACEBOOK PAGE




  





Facebook is an incredible platform for expanding your business and connecting with your customers and followers. With a user base of more than a billion people, there is always scope for expansion when it comes to businesses.
However, probably the biggest advantage Facebook offers to businesses and brands is to create a following and image through pages. To keep your brand’s page trending and interactive for your followers, here is a list of Do’s & Don’ts that you must follow:
DO’s
Post Interactive Content: By posting interactive photos, posters, videos, polls, etc. you can create interactive content on your Facebook page that will not only drive more users towards your page, but would make them stay.
Target Status Updates: Facebook lets you target your status updates and posts by age and region demographics. Using this feature you can select a target audience and get the maximum responses and interaction on your post.
Post Diversified Content: By changing your content on a regular basis you increase the chances of more people getting interested in your content and page. By posting updates such as how-tos, trivia, news, multimedia, etc. you can provide relevant content to your followers.
Track Post Performance: By using Facebook insights you can keep a track of the performance of your posts. This can help you in creating better posts and analysing the performance of your page.
Connect your business website to your page: You can place a signup button to your blog or a direct link to your website directly on your Facebook page to drive your followers on Facebook to your business blog/website.
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